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Brand management strategy is crucial for any brand in order to maximise business objectives such as brand recognition, revenue and long-term goals. Brand management in retail environments means providing a high level of customer service whilst ensuring great standards and compliance levels. If you’re still unsure why having a brand strategy is essential, read our […]
Read More… from Brand Management Strategy and Why it is So Important?
The tale is a familiar one: a great creative idea for an in-store campaign and a compelling message that will engage and resonate with shoppers, but one that ultimately fails to achieve the results that you’d hope for. Such is the problem for many brands, and retailers too, for that matter. When was the last […]
CJ Retail Solutions’ global account manager, Tom Griffin, highlights some of the latest trends showcased at this year’s MPV event. It’s always a pleasure to travel across to our neighbours in France, particularly for such key-calendar dates as the MPV expo in Paris, which is now in its fourth year. Showcasing the latest trends and […]
We are delighted to announce that CJ retail solutions will be working in partnership with BlackBerry Mobile, who are making a huge impact on the mobile tech arena. CJ retail solutions will initially be running the national sales force for BlackBerry as well as customer activity programmes in large, prestigious Retailers including Selfridges. Grant Hine […]
Read More… from CJRS & Blackberry working together in a new way…
With the Winter Olympics and Six Nations now behind us, it’s already been a busy year of sport. But, with the recent kick-off of FIFA’s Football World Cup, and Wimbledon just around the corner, there are even more fantastic opportunities for airport retailers to make the most of the sports season. If you’re in charge […]
Read More… from How to make retail success your goal during this years summer of sport
The report comes off the back of a record-breaking year for the UK car market, with sales standing at £88.5 billion in 2015. Mike Houghton, group marketing director of CJ Retail Solutions, commented: “The stereotypical car showroom environment is changing and those that fail to adapt risk losing the trust of valued customers. “We’ve witnessed […]
Read More… from Car Dealerships Encouraged To ‘Up’ Digital Offering In New Report
Data. Everyone involved in retail decision-making seemingly wants more of it. In fact, there isn’t a day that goes by without yet another report proclaiming big data as an absolute necessity for business success. Loyalty cards, EPOS systems and online analytics – big data is everywhere. But does it really do anyone any good? You […]
Read More… from Optimising in-store data is more than just a numbers game
Watch a timelapse video of this years Christmas 2016 In-store Installation and se how the magic comes together. Watch here […]
Read More… from Boots Beauty Emporium & Christmas In-store Installation Project 2016
Getting POS installation experts involved early on in the process will help to ensure that the design of the stand is fit for the retail environment in which the product will be placed. As footfall levels at these launches are so high, the displays must be durable and replenished regularly. We carried out a similar install for […]
We’re gearing up for this years Euroshop, 5-9 March 2017 in Dusseldorf Germany, where all of the latest retail innovations will be on show. Our love for all things in-store means a busy few days, but one area of focus that we’ll be keen to visit is where digital signage promotes visual marketing, the move […]
